Ten new things we spotted at the eleventh edition of Soho House’s legendary summer party
1 Bigger location This year’s event was held at Kenwood House in Highgate, North London. “Guests arrived via an elevated walkway, so they could overlook the whole festival site on arrival,” says house party manager Jess Sparkes.
2 Grey Goose vodka ice lollies Now that’s what we call chillaxing (sorry).
3 Flaming tubas There were roving musicians, gonzo sketch artists, walking hedges, and a guy playing a tuba. That shot out fire. Yep.
4 Disco yoga Guests downed a few cocktails and got lean and limber to some funkadelic beats.
5 Beefed-up Cowshed An expanded spa area offered 15-minute massages, with nail art and make-up keeping festivalgoers on fleek.
6 Glorious food With barbecue capacity increased by half, our dedicated chefs marinated 7,000kg of meat and hand-cut 4,500 lobsters. Kebab maestros Black Axe Mangal did a roaring trade, while Crosstown sold out of doughnuts. “We really covered all angles with the food, with everything from curries to churros,” says festival director Georgina Gibson.
7 Less plastic Guests were gifted a S’well insulated water bottle on arrival, to be refreshed at fill-up spots around the site. The bamboo-based table flatware was biodegradable and recyclable.
8 Lipsync battle Festival partner YouTube showed up with an eye-catching mirrorball caravan for guests to mime along and and share the filmed results.
9 Daft funk Who knew Nile Rodgers had written Daft Punk’s hit Get Lucky? His funked-up set with CHIC, including this and classics like Let’s Dance and We Are Family, went down a storm.
10 Getting hammered New charity partner UNICEF UK held a charity auction to support their vital work around the world. And of course we’re still working with English Heritage, who have supported the festival from Day One.
Words: Andy Hill